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Jenni Romaniuk

Branderman

Jenni Romaniuk | Unpacking Brand Health, May 2023

Branderman host Hernán Braberman, speaks with Professor Jenni Romaniuk for the second time. They discuss brand health and the significance of packaging in building and refreshing memory structures.

Listen to the full episode on Apple, Spotify & Google Podcasts.

Posted on May 8, 2023 by Jenni Romaniuk.
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Ehrenberg-Bass Institute   |   Journal of Advertising Research